Avatar Marketing strategy

Now that the New Beans has launched, we clearly need a new slogan to advertise this significant new public service to the masses.

I know we had a great slogan before, on the original Pouring Beans site – “Taller than fourteen owls on a ladder and twice as elegant” – but I don’t think it really sums up what we’re about these days.

I’d prefer something simpler, for the short attention span of the internet age. My proposal is justĀ “&”. It’s clean, simple, conveys our core values and it’s totally unique. It also doesn’t take long to type.

If you have any alternative proposals for our new slogan, please post them here.

9 comments on “Marketing strategy

  • No. How ridiculous. I don’t know where you got that from.

    The one with the powerful owl imagery was the one most closely associated with us by the public and the popular press. You’ll find that every single newspaper article written about the Beans included it.

  • I was going to suggest something thoughtful like, “Pouring Beans; don’t take your pants off in a sweet shop.”

  • Hurray, Ian’s here! That is very thoughtful yes. I think we should maybe go for a less noncey idea though.

    How about “Ooops!”

  • He is here! And I see in the year or two since we last posted comments here, he has accrued an extra “Mac” in his name. I’m pretty sure it used to be four. Now look at him with his fancy five Macs.

    I’ve been thinking about this tonight and I now favour “Pouring Beans: The Thinking Man’s Casserole”.

  • Would it be the kind of casserole concocted in a slow cooker?

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