Some things in life are bad
They can really make you mad
Other things just make you swear and curse
When you’re chewing on life’s gristle
Don’t grumble, give a whistle
And know that there are ducks out there wearing hats….
Category: Annoyed
I’m better at someone else’s job than they are
I don’t say things like that lightly. I don’t walk around, smugly declaring myself better at other people’s jobs. Most of the time I trust that if someone has a job they got it because they can do it.
But I make an exception for the people who write adverts for the tube. Most adverts on the tube are in the form of a jokey tube map. In the winter, every other advert is for cold medicine or cough syrup or something similar, and every single one for years and years has been in the form of a tube map-style line diagram with stops labelled “sniffly nose”, “tickly cough” and “aches and pains”. There’s no imagination. If you’re advertising on the tube apparently the only advert any advertising executive can come up with is a tube map.
All these adverts are crap, but I have now definitively found the worst one. It’s for one of those new companies whose whole existence is to make one kind of mattress that they claim is the best mattress in the world and which they only sell online. I don’t know how this is suddenly such an exciting business model but there’s a lot of them doing it. Anyway, here’s their crap, predictable tube advert.
Oh, look! It’s a fake tube line diagram. This one has tube station names on it, altered to make puns on words to do with sleep. I can live with that – in the same way I live with all the other crap adverts like this one, living with it while silently hating and resenting everything about it. What I can’t live with is how bad the puns are.
“Snoredon” is the worst. That’s the one that got me worked up. I’ve lived in London for 11 years, lived in all parts of it, done the Tube Challenge where you go to every station in a single day, and it still took me several minutes to figure out what that was a reference to.
Eventually I got it when I said it out loud. Morden, the southern terminus of the Northern Line. Morden, which ends “en”, not “on”. Morden, which is at the furthest extremity of the one line that goes a significant distance into South London, used in an advert on a transport network that exists almost entirely in North London and will be seen almost exclusively by people who will not be familiar with Morden at all. If you want a pun on “snore” using a tube station name, go for “Moorgate”. A tube station in Central London on four different lines that far more people will have heard of. A tube station with a distinctive ending that makes it easier to guess what the pun’s about. “Snoregate”. There you go, Casper. I did a better job than your advertising copywriters and I did it in about a minute.
I don’t mind that I can come up with a better crap joke than they can. What irritates me is that someone pitched that advert idea – the one that’s been used a thousand times before and which can be seen in multiple adverts for all sorts of products in every tube carriage already – they pitched it like it was their own brilliant original idea, and they got told it was a good idea, and they got paid for it. And then someone sat down and came up with four of the most half-baked, half-arsed puns on tube station names – so bad that at least one of them is obscure to the point of not working at all when a moment’s thought is all it takes to find a better one – and they put their pen down because they thought they were good enough. And then someone else agreed, and they paid money for it. People got paid for being this bad at their job.
That’s why it bothers me. Because I know I could do bedder. I just need snore of a chance.
How to name a company
You will probably remember that, some years ago now, Ian and myself decided that the best way to name a company was to use the name of the person followed by the thing their company did. That way, everyone knew where they stood and there could be no uncertainty. “Peter’s Window Cleaning” is a good company name. “Lucy’s Cafe” is another.
You can see the problem of badly named companies everywhere. “Boots”, for example, is a bad company name because it’s actually a chemist and doesn’t sell any kind of footwear. Having been founded by a man called John Boot, its name should obviously be “John’s Medicines”.
I bring this up because I would like to share with you the worst company name in the world. It’s a hair salon I pass every day on the way to the station. It’s called “www.comb”.
I find it hard to understand how anyone thought this was a good idea. “www.comb” sounds stupid when you try to say it out loud. It’s not actually the web address for the company (that’s www.comb.org.uk, itself pretty misguided because “.org.uk” is meant for non-profit organisations, but whatever). The name is, however, specifically designed to look like a web address, so for some reason the company has deliberately been given a name that is formatted as a web address but which isn’t the web address of the company. The only way you can use the company’s services is by physically going into a shop, and there is no sense in which this is an online company, so having the abbreviation for “world wide web” in its name is meaningless. And of course if you go into a hair salon, you would hope that using a comb is not the pinnacle of their skills. You’d hope they’re good at scissors, and hairdryers, and styling tongs, and that sort of thing. Being good at combs shouldn’t be their big sell.
Let’s be clear: the name of this business should probably be “Helen and Lisa’s Hair Salon”. Choosing a different name would be sub-optimal but acceptable. Choosing the name “www.comb”, though, is madness and must be stopped.
Not Very Good – Shopping
What constitutes as not being very good? Who gets to decide these things and why should we listen? In this new series, the Beans goes undercover to try to answer some of these questions. Take for example this photo here:
Whoever this person was, they clearly were not very good. In this instance they were not very good at shopping. All they were going to buy was a bottle of Diet Coke and some mineral water. They have completely missed the sweet, biscuit and crisp aisles, and thus eliminated the opportunity to binge on Haribo and Jaffa cakes at home without anyone pointing and shouting out rude names. They were planning on only buying beverages. There’s not even some bacon and eggs for the following morning.
It’s very frustrating to come across this. I expect that this shopper realised how not very good they were mid-shop and fled Tesco in embarrassment. Here’s hoping the CCTV pictured up their rosy red cheeks as they sprinted towards the exit, blushing and squirming in equal measures.
The Not Very Good do have the advantage of being able to take hold of their lives and try to be less Not Very Good in the future. I bless all the holy pigs of Portugal that this person did a lot better the next time they went shopping.
Next time… Animals!
Things not to do
In the last 24 hours I have learned a lot. Here are some things you should not do.
- When making a very short journey of just a few minutes in your car, don’t empty your pockets in the normal way, placing your wallet, phone and keys into the space below the radio. You might forget them when you get out.
- Don’t time your journey to arrive at your destination – for example, a garage where you’re leaving it overnight because it’s booked in for some work in the morning – eight minutes before they close.
- In your rush to get through the door and hand them your car key, don’t forget to take everything you need. For example, when you’ve picked up your wallet and phone and put them back in your pockets, don’t forget to have a look and see if your house keys are still in the car before you get out and lock it.
- Don’t wait until you’ve made a 25 minute journey home (including some walking, some waiting for the bus and some sitting on the bus) before looking for your house keys. If you wait that long you will only realise you haven’t got them when you’re standing outside the building where you live and you’re unable to get into it.
- Don’t make a 25 minute journey back to a now-closed garage (for example, it’s just an example) because when you get there you will find that your car has been helpfully moved by one of their staff inside a gated and locked compound, and is now tantalisingly visible but completely inaccessible behind an eight foot metal gate with spikes on. If you happened to leave, I don’t know, your house keys in it, you will not be able to get them.
- If you decide to ignore this advice, and you are welcome to do that if you want, then at least heed this warning: don’t do all the things above on the one night in several months when your flatmate is three hours away seeing his family and there is nobody at home who can let you in.
If there are any more things you should not do, please rest assured I will end up inadvertently doing them at some point, and I will come back and let you know about them so you don’t have to do them yourself.
Thanks.
Questionable Truffles
Having spent a good five minutes looking at this, just what the hell is this?
Truffles I get. Commerce and purchasing items I get. Walking around in supermarkets taking photos of curios and novelties I get. But squiffy truffles? Can you describe a truffle as ‘squiffy’?
Were it not for the fact that my phone recognised the word ‘squiffy’ without much input from me, I would be inclined to start screaming about why such a word should exist and who the Ben Nevis is actually using it in polite conversation or any conversation at all?
I used the word once, maybe twice, in my whole life of lives.
Would you eat a squiffy truffle?
The most infuriating fruit
The survey results are in. The winner’s name is being carved onto the award. Pomegranate is the most infuriating fruit. It’s a fact. You know it’s true.
- Its name is clearly pronounced “pom-e-gran-it” but for some reason it’s spelled with the letters “ate” at the end. Ridiculous.
- The outer skin is designed to only come off in a thousand leathery flakes.
- The edible bits are approximately one million tiny bloblets of fruit. Before you can eat them you have to excavate them all in a sort of miniature mining project. This takes absolutely forever.
- When you eat the edible bits you find that the nice juicy tasty bit takes up only about half of it and the rest is a woody seed that gets stuck in your teeth.
- The edible bits are actually called “arils” which is just pretentious. Gaaaaah. I hate it.
On the other hand they do taste nice.
Bad Day
So, after faffing around in the dark for five minutes, I sit down again on the floor and realise I’ve forgotten to get the scissors.
Rewind to five minutes prior to this. At the entrance to the kitchen I forgo turning the lights on, because I’ve lived in the flat over ten years and I know where everything is, and blunder in. In my haste I flap my arms and accidentally knock over the half-filled cup of tea sitting on the side. The tea quickly streams along the kitchen top and filters down through the drawer and the cupboard, before resting peacefully on the floor in a heap. I already feel warm, now my face is positively beaming with embarrassment.
Half an hour prior, Reuben is heading off to bed. As he slips under the covers, I reach over to grab some bags from the floor that need sorting. Something though is amiss; my hands feel wet. I look up and nothing has leaked through the ceiling. “Did you spill your drink?” I ask. “No dad,” he replies. I raise the hand to my nose and sniff. Oh joy, it’s cat piss. The cat has snuck into my room and decided to piss over my stuff, oh, and a brand new pair of school trousers too. Excellent. I’m so glad I had nothing planned for the rest of the evening, now I can put another load of washing to get rid of that oh so beautiful kitty urine aroma. Splendid.
It was not a good day.