Avatar Now, more than ever

These are strange times, I know, and presumably the creative people who come up with ideas for adverts are a bit stuck for inspiration. (Not that they were brilliant at it before.) That might be why they’ve all come up with the same four words to use in their adverts.

Now, more than ever, companies are telling us that now, more than ever, is the time to buy their stuff, whatever it is. Once you notice it you can’t ignore it any more. It’s everywhere.

Here are just some of the now-more-than-everers:

  • Tesco, who tell us that now, more than ever, every little helps.
  • Nespresso, because now, more than ever, their coffee machine pods are technically recyclable (but not in your council recycling).
  • Barclays, where now, more than ever, their “digital eagles” will show you how to use the Internet.
  • Every single charity with a fundraising campaign right now.
  • Country Walking Magazine, who are running very strange adverts to tell us that now, more than ever, is the time to buy a magazine about something that has literally been illegal for the last two months.

There is no solution to this ongoing crisis. The only coping mechanism I’ve found so far is to repeat the words “now, more than ever” back at the TV whenever one of these adverts comes on.

That doesn’t help, obviously. It’s just something to do. But maybe that’s enough – because now, more than ever, we need a way to cope with this unimaginative catchphrase.

Avatar 14 today

It’s 14 years ago today that the very first post was made on the Old Beans. That’s 14 solid years of stupid blog posts, half-baked comic strips and comment threads laden with impenetrable in-jokes. Hooray for us!

I will admit to being both surprised and vaguely horrified that we have clocked up a full decade and a half on this silly website. It seems a bit over the top to regard this as an achievement, especially since we have achieved literally nothing: 14 years in, we still have no audience beyond ourselves.

But I will allow a moment of pride and back-patting for the minor achievement that, 14 years in, we are posting far better and more interesting stuff than we did at the beginning. This is not a project that ran out of steam, it’s one that has developed and grown. Well done us.

I was hoping, at this point, to see how close we are to overtaking the Old Beans with the New Beans, because in my head the Old Beans ran for millions of years and the New Beans is some cheeky young upstart that’s barely old enough to be in long trousers. But that’s not true.

The Old Beans ran from 17 May 2006 to 23 January 2012, a total of 2,078 days.

We will ignore the comic strip era and step ahead to the New Beans, which began on 6 January 2014. As of today, it has been running for 2,324 days.

The New Beans actually overtook the (Duration? Longitude? Lengthiness? Vastness?) length of time the Old Beans had been running back on 15 September last year, a day on which we celebrated this milestone by making no new posts at all.

Anyway, the point is: the Beans has now been running for 14 years, making it one of the longest-running and greatest achievements of my, or anyone else’s, life. And for that we should be thankful. Let’s all raise a glass, or at least an eyebrow, on this momentous occasion.

Avatar Free to a good home

As you probably know, for the time being I am shacked up in a different flat a long way from home. There are many things about these temporary arrangements that are new and different, but probably the newest and differentest is the windowsill by the front door.

In this little block of flats, you see, there’s a windowsill next to the main door leading out to the car park, and the residents here seem to use it as a kind of informal swap shop. Unwanted items occasionally appear here, with no indication of their origin, and disappear a day or two later.

In the past week, there has been a noticeable increase in the number of items up for grabs, including a whole host of cook books, a coffee table book of photographs of chocolate, and one of those books that only really existed in the late 1980s and early 1990s that had a beige front cover and was specifically about microwaving things.

Here’s the current offer as I write this.

  • Four dishwasher tablets
  • Three potatoes in a basket
  • Three packs of lard, one of which is in a sandwich bag
  • A small Breville slow cooker
  • A CD compilation of traditional Christmas songs

The bad news, though, is that this week’s real bounty has already been taken. Here is what the windowsill held yesterday.

Yes, it’s hard to hear, I know, but the Ricky Martin album has already gone. I’ve missed my chance. Someone else in another flat is now Livin’ the Vida Loca, and I’m left slow-cooking my lard and potatoes in silence.

Avatar Jolly Good: everybody likes a Creme Egg

I said I’d bring you good news in these dark times and I jolly well will. The “jolly good” series continues with a tale of more free food.

It wasn’t a good easter for supermarkets and other food retailers. Near where I work, the food hall of a big department store remained open throughout the present mess, because it sold essential groceries, but as it wasn’t being visited by tourists and families any more, and as its customers were mainly just trying to buy food to help them survive, they didn’t sell all the chocolate they’d ordered in.

Now, if you go there, they are literally giving away chocolate at the exit, in an effort to shift it before it goes off.

Today, one of my colleagues headed out from work, explained that my department are all still working in central London, and that we’d be happy to help out with their problem. The food hall’s delighted manager couldn’t load him up with free chocolates fast enough.

We now have this.

The “this” in question is, at a rough estimate, more than 500 Cadbury’s Creme Eggs, plus a random assortment of whatever other Easter eggs and other things were lying around the storeroom.

I have eaten several Creme Eggs today, and I feel a bit sick. But in a good way.

Avatar Newsboostnight

Newsboost is going to be 11 years old this year. I watched it again recently and I’m still pretty pleased with it now, but back when we made it, it’s fair to say it was the crowning achievement of my life.

Obviously we wanted to do another one, and for a while there was a short-lived plan to follow up the news bulletin Newsboost with a late night current affairs programme called Newsboostnight.

It was going to be a special programme looking in depth at a scandal surrounding The Papples. This was when the only Papples album was “Masterpiece”, and we’d realised that all the songs on that album basically had the same tune.

Since there’s nothing in my life at the moment, and I have nothing much to write about, I thought I’d post the three pages of script that were written for Newsboostnight so you can enjoy them.

Read More: Newsboostnight »

Avatar Ode to the North

We’re all trapped indoors these days, since the prime minister lost everybody’s house keys and we all found that the front door wouldn’t open any more. I’m sure that’ll all be sorted out soon, of course, and I’ll be able to take the bins out, but for the time being I’m not getting around much and neither is anyone else.

While I’m being kept inside, like a neglected dog, I find myself missing the north. I usually go north regularly and now I can’t, and it’s only when I can’t go that I suddenly find how important it is to me to immerse myself, on a regular basis, in its rich culture and its even richer gravies.

So, as a consolation in these difficult times, I’ve created this moving ode to the north. I hope you enjoy it as much as I do, and that your cockles are warmed.

Thank you, or as they say in the north, ta.

Avatar Four Word Reviews: 3 Words

Are you a fan of Our Cheryl? I have to admit I didn’t know much about her before 3 Words, her debut solo album from 2009, plopped onto my doormat in a padded envelope. Cheryl Cole (previously Cheryl Tweedy, now Cheryl Fernandez-Versini, future changes of surname TBC) started out in Girls Aloud, a band created by the ITV series “Popstars”. She then went solo and is now an X Factor judge.

Read More: Four Word Reviews: 3 Words »